DTH license auction

Pakistan’s long-awaited first DTH license auction finally concluded the late night on Wednesday in Marriot Hotel Islamabad. After 15 hours long race between telecom companies, Pemra ended the auction with 4.898 billion per license for top three highest bidding companies. So, one time of the sale was worth of one billion.

Here are the companies who won licenses of Pakistan’s first DTH.

  1. Mag Entertainment
  2. Shehzad Sky
  3. Startime communications

In the start of the second round, bid started from 310 million and crossed the PKR 1 billion mark within first four hours. Within 6 hours, it mounted up to PKR 2.5 billion and ended up at the PKR 4.898 million. The every time of the bidding process was thrilling as a rapid increase in numbers was being witnessed.

In its first round, Pemra had shortlisted 12 companies from a total of 12 companies. It was said that authority would also take into account the technical excellence and ability of a company to provide the high standard of service to the customers, but during the bidding process, no finish line for a quality score was determined.

Here is the list of companies that participated in DTH Auction.

  1. M/s. Orient Electronics (Pvt.) Ltd., Lahore
  2. M/s. Mag Entertainment (Pvt.) Ltd., Lahore.
  3. M/s. Skyflix (Pvt.) Ltd., Islamabad.
  4. M/s. Startimes Communications (Pvt.) Ltd., Islamabad.
  5. M/s. Sardar Builders (Pvt.) Ltd., Islamabad.
  6. M/s. Smart Sky (Pvt.) Ltd., Islamabad.
  7. M/s. Parus Media & Broadcast (Pvt.) Ltd., Islamabad.
  8. M/s. Nayatel (Pvt.) Ltd., Islamabad.
  9. M/s. Mastro Media Distribution (Pvt.) Ltd. Islamabad.
  10. M/s. Shahzad Sky (Pvt.) Ltd. Islamabad.
  11. M/s. HB DTH (Pvt.) Ltd. Islamabad.
  12. M/s IQ Communication (Pvt.) Ltd. Karachi.

Earlier, it was speculated that bidding would be delayed after PBA (Pakistan Broadcasting Association) took the stay order from the Lahore High Court. But Pemra succeeded in taking the green signal from Supreme Court to hold the first DTH license auction and make Pakistan step into a new era of broadcasting and telecom transmission.


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